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Hi, I’m Josefina — a Portland-trained stylist and proud Aveda Institute graduate (Winter 2019).

 

I specialize in lived-in color and effortless, natural-looking hair. I love creating soft, low-maintenance looks that grow out beautifully and make you feel confident every single day — not just when you leave the salon. Lately, I’ve been especially inspired by my brunette clients who want to push the limits and go lighter while still keeping their hair healthy and dimensional.

 

I truly love what I do, and I’m grateful that I get to spend my days helping clients feel beautiful, confident, and taken care of in my chair.

 

Outside the salon, you’ll usually find me at home with my daughter and our fur babies. I love diving into thriller books, binge-watching a little trash TV and suspense series, and spending time with friends. I also have a passion for fashion — I love putting together chic salon outfits and expressing my creativity through style.

 

A little about my chair vibe: I’m more of an introverted stylist. I enjoy great conversation, but I also love peaceful moments of quiet focus while I work. I create a balanced environment — light conversation, calm energy, and a comfortable space to relax. Whether we chat the whole time or enjoy some quiet moments, I love connecting with every person who sits in my chair.

 

I can’t wait to meet you and help you feel like your most confident self.